Grey Goose
India
India
2018-2019
What does Vicky Kaushal’s mother think of her son’s stardom? What are Anurag Kashyap’s views on a successful marriage? Celebrity conversations almost always get contaminated by an interrupting host or unnecessary detours. And sometimes it feels it would have been great if we could hear our favourite storytellers go on uninterrupted about what matters. And hence, came to life – Tapecast!
Two high flying Bollywood names sit around a tape recorder that plays a topic of conversation back to them…and goes silent. What follows are some of the most heart warming, honest conversations captured on camera. Tapecast allowed us to show that to fly beyond the norm, one must think beyond the norm, and drive conversations through thoughtful code of luxury.
Tapecast, with Film Companion , brought alive the philosophy of #Fly Beyond by unraveling the workings of the mind of a Fly Beyonder. Each episode headed into a philosophical inquiry on the topics of life, money, fear and more, giving viewers a perspective to debates, discussions and dialogues between two interesting and domineering minds.
Featuring Fly Beyonders from the film and fashion industry
Discussions amongst audience around the conversations showcased on the shows
That's the number of consumers we got glued on to the show
Tapecast, on Film Companion, brought alive Grey Goose philosophy of #Fly Beyond by unraveling the workings of the mind of a Fly Beyonder. Each episode headed into a philosophical inquiry on the topics of life, money, fear and more, giving viewers a perspective to debates, discussions and dialogues between two interesting and domineering minds.
The idea stemmed from the fact that millennials were seeking inspiration for success from all around them. With this motivation, we leveraged the power of thought leaders who have flown beyond the norm redefining their industries globally. This approach gave life to Tapecast, the ground-breaking talk show platform.
The unique format garnered love and appreciation from all across, with extensive media coverage.
Tapecast allowed us to show that to fly beyond the norm, one must think beyond the norm, and drive conversations through thoughtful codes of luxury.