Coca-Cola is valued as one the most recognized brands in the world and has pioneered the music scene in India and around the globe. We tied up with them to take one of their premier music properties ‘Coke Studio’ to the youth of the country through a college festival activation.
The Coke Studio pro-night is an intimate setting at college campuses with live music featuring top multi-genre, live Indian artists that has made the brand synonymous with youth and music in India and around the world.